Hi Everyone

Man it is going to be an exciting year for all of us here at GVO. We have tested and tested our conversions and opt in rates like hawks for the past 3 to 4 months and we know EXACTLY to the cent what we can afford to spend. Here is what we tested and what you should test on your sites ALWAYS:

1. Visitor to opt in ratio (free optin)
2. Visitor to paid ratio
3. Our cost per click to our site
4. Our Cost Per Acquisition (our cost per paid signup)
5. Even our profit to banner impression ratio

So here are the simplified results:

For every person that opts in to our website for a free trial we are making a Gross Profit of $4.03

Now by testing all the above, we were able to make that conclusion, and if you to the same on your website (you really should be doing this) that we can easily pay $5.00 per opt in and remain in profit based on the "lifetime value" of our customers.

The point I am trying to make here is that if you are not testing on your site, you are blind, and you will never ever know if you can afford to advertise.

TEST, TEST TEST.. then ADVERTISE

See you when I get back from the cruise! Have an AWESOME week!

--Joel Therien
Founder and CEO
GVO Companies